Get Website Traffic for FREE with SAMBAM Marketing

July 16, 2008 · Filed Under Get Website Traffic for Free · Comment 

Everyone who is working to run a successful business online fights to get website traffic for free but they also want targeted traffic. That’s how you really make money in this business.

SAMBAM Marketing is a little acronym that we created to help you understand not only how to get website traffic for free but to ensure that you are getting perfectly targeted traffic as well.

SAMBAM incorporates the following concepts:

  • Article Marketing
  • Search Engine Marketing
  • Blog Marketing

SAM=Search Engine & Article Marketing and BAM=Blog Article Marketing.

First of all, there are some people are there on the internet world that will have you to believe that article marketing is old hat and no longer effective. Well, just keep in mind that those kinds of comments are merely personal opinions and are very hard to back up with actual proof.

The fact of the matter is that article marketing continues to be a viable and effective way to not only get website traffic to your pages but to get it for long periods of time after doing the groundwork only once.

If you are new to the web, article marketing is basically where you identify a useful topic and decide to write a 250-500 word article about that particular topic. Your article may be longer or shorter than 250-500 words, but that is the normal range that most article directories require in order to publish your piece.

Once you have identified a topic that hopefully helps to educate the kinds of people you want to drive to your website, the next thing that you will want to do is carefully choose a set of keywords to target. Keywords are what surfers use to find information on the web via search engines like Google, Yahoo, and MSN, and they are critical to your success in getting targeted visitors.

There are many keyword tools on the web that can help you in this process. You can simply do a search online for “keyword tool + free” to find one that you like. At the moment, Google, SEOBook, and Wordtracker offer a few of the most popular free versions of keyword tools.

Include Your Primary Keyword Phrase Throughout Your Article

Once you have picked a prime keyword phrase, you want to write your article by including the phrase inside a creative title as well as 2-4 times throughout the actual article. You may use it more if you are writing a very long article. The key is to utilize the selected phrase with being excessive.

Once your article is written and proofed, you will want to find some article directories where you can submit it for publication on the web. There are literally thousands of article directories online but you only need to choose a small number for this process to be effective. Many online marketers only choose one and at the moment the most popular choice is EzineArticles.com. However, there are many other options to choose from as mentioned earlier. A quick web search will yield many possibilities.

Article marketing and search engine marketing are pretty much one in the same for the purposes of the acronym SAMBAM. Once you optimize your article for the right keyword phrase, you are simultaneously doing the same thing for the search engines. As a result, once your new article is indexed by the search engines, it will appear when a reader types in the phrase that you have selected and placed in your article. It’s important to note here that keyword phrases have different levels of competition and that will determine whether your article shows up on the first few pages or deeper into the search results.

Blog Article Marketing

As for the BAM portion of SAMBAM marketing, it really is just a matter of using the same techniques already outlined but applying them to a blog like Wordpress.com or Blogger.com versus an article directory.

Over the last few years, blogs have grown tremendously in popularity and they are generally loved by the top search engines. Therefore, if you write an informative article, and use targeted keyword phrases, you stand a good chance of having the search engines to list that article once it is placed on your blog.

One of the great benefits to using SAMBAM marketing is that you can have articles and blogs on the web for years that continue to help you get website traffic. The next time you have a few minutes, type some of your favorite search engine terms (keywords) into Google.com and see how many blogs and article directories you can find on the first two pages. The SAMBAM process is quite successful and will be for the foreseeable future.

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